Client/Employer:
Walter Scott, Jr. College of Engineering
Colorado State University
I designed all the assets for this project, the groundbreaking for the $80 million Colorado State University Laser Center collaboration with Marvel Fusion. From initial groundbreaking materials and event signage to promotional digital ads, I designed many materials for print, web, and digital needs.
For more information, and an additional look at the overall website and specifically the webpage I designed for this project, visit www.engr.colostate.edu/about-us/laser-center/.
Digital advertising
To promote the collaboration, I designed digital ads to run in the First Bell newsletter, from the American Society of Engineering Education (ASEE). The ads promoted directly to deans, researchers, and other administrative staff and members of the organization across the country.
E-invitations to groundbreaking ceremony
I designed email headers, working with CSU’s Advancement staff, for invites to industry leaders, university and corporate executives, and associated staff.
Outdoor signage
On the site itself on the CSU Foothills Campus, two large signs (4′ x 8′) were requested. The first was placed at the edge of the property, backed with wood and printed on vinyl.
The second outdoor sign, also of vinyl, was used to reveal the full title of the project during the groundbreaking ceremony.
Public signage for the ceremony
Working with staff in the college, I designed a number of posters explaining the science behind laser fusion, and CSU’s history as leaders in the field. The posters have since been reused for Professor Ken Reardon’s “Ram Talks” in downtown Fort Collins, Colorado, where he explained laser fusion to the general community.
Video editing and recording
As part of my job, I also recorded the groundbreaking ceremony. I edited the ceremony, editing out minor differences and color correcting the footage mostly due to the late afternoon ceremony. I added lower thirds and cards, and uploaded to our college YouTube channel in an effort to get local media attention.
Bonus: Cookie design
One of the fun things I designed for the project was the cookies. These were printed by a local Fort Collins, Colorado company, and imprinted on the cookies for the groundbreaking ceremony.
About my CSU position
Work featured on this page was created in my position as the Communications and Marketing Manager for the Walter Scott, Jr. College of Engineering at Colorado State University. CSU owns all copyrights, and work featured above is only for portfolio uses.